Help Launch What Matters in London
Become one of the early supporters of What Matters and help us produce our first London conversations. Your name can be listed among our founding supporters.
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Help cover roughly one third of the production cost of one professionally filmed What Matters conversation in London. You will be credited as an early supporter of the project.
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Fund the studio cost of one complete professionally filmed What Matters interview in London. You or your company can be credited as a Founding Partner of that conversation.
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Support several of our first London recordings and become a Founding Partner of What Matters. Your name or company will be credited on the project and across the first series.
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A propos de cette cagnotte
What Matters is a new English-language long-form interview podcast launching in London.
The idea is simple: take some of the biggest questions people have about their lives and ask them to people who have spent years studying them.
Why do relationships fail even when two people still love each other?
Why do we procrastinate on things that genuinely matter to us?
Can we really change the way our brain works?
Why do we dream?
What actually makes a good life?
Why can we feel lonely even when surrounded by people?
We are currently organising our first London interviews with researchers, psychologists, doctors, therapists, neuroscientists and other specialists.
We have already begun approaching experts working across institutions including UCL, King’s College London, Imperial College London, the London School of Economics and London Business School.
Our first conversations will explore subjects such as relationships, neuroscience, sleep, nutrition, mental health, performance, grief, motivation and human behaviour.
Why are we raising money?
At the beginning, the main cost is extremely simple: recording the conversations professionally.
A filmed podcast studio in London costs approximately £150 for a one-hour session.
So every contribution has a very tangible impact:
Around €180 funds one complete filmed interview.
€360 funds two interviews.
€900 funds five interviews.
Our €1,800 target would help us produce approximately ten of our first London conversations.
The money raised will be used directly towards studio and recording costs.
We also want to be completely transparent: What Matters is a brand-new project and currently has no existing audience.
There is no large media company behind it and no established advertising revenue yet.
We are starting with the conversations themselves.
Our ambition is to create interviews that are thoughtful without being inaccessible. We want experts to have enough time to explain difficult ideas properly, rather than reducing everything to a thirty-second answer.
A neuroscientist explaining how the brain changes.
A couples therapist explaining why people repeat the same conflicts.
A sleep researcher explaining what happens when we dream.
A psychologist explaining why some people perform under pressure while others freeze.
The purpose of What Matters is not to tell people how to live.
It is to ask better questions.
Our first London recordings are planned for October 2026.
Even a small contribution helps us produce the first conversations and turn the project into something real.
More about the project:
dieznicolas.com
Thank you for helping us launch What Matters.
Ici, vous pouvez apporter votre contribution à la cagnotte en cliquant sur "Je Participe" :
- Les participations sont libres.
- Le site est entièrement sécurisé.
Vous pourrez à l’issue de votre don laisser un message texte ou vidéo qui pourra être partagé au bénéficiaire de la cagnotte.
Merci à tous.